What Should Retailers Do With All-Star Batman and Robin #1?
Okay, so this Wednesday, DC is releasing All-Star Batman & Robin #1.
The comic comes with two covers.
One has Batman on it and the other has Robin on it.
The covers come evenly split, 50/50.
Clearly, the Batman cover is going to be in more demand than the Robin one, so what do you think retailers should do?
Just take the hit, and let the Batman covers sell out and just be stuck with almost all (harder to sell) Robin covers?
Or what?
What should retailers do in this instance?
posted by Brian Cronin @ 10:28 PM
7 Comments:
Offer a discount for both covers if they are having a hard time selling the Robin cover?
Try to sell the Robin cover to kids?
Seems like once the Batman's gone, people will just buy the Robin, right? People won;t actually go to a different store just to get the Batman cover, will they?
The completists will buy them both, and contrarians like me will opt for the Robin cover.
I've always prefered Robin to Batman, but I'm prolly in the minority. But to reiterate what Mark said, I can't imagine the majority of people will go hunting for the Batman one.
You'd be surprised what people will go out of their way for...
I think I'll actually go for the Robin. It's his book, after all, isn't it?
After reading the issue, the Robin cover seems more appropriate since it retells his origin.
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